Polyester is launching a new referral program to encourage customers to recommend cars to other potential buyers. The scheme will reward both the buyer and the referrer with a number of prizes, including a unique sketch of a polyester designer.
“We’re thinking about this – we can easily take the popular NFT route and create digital artwork as before, but we’ll wait until we get a real, eco-friendly facility to use NFTs,” said Thomas Ingenlath, CEO of Polyester. “Given their dubious proof of durability and our desire to make each sketch a reality that could be mounted in a particular place, we would like to provide real sketches instead.”
Other rewards for current customers referring customers to the brand are Houdini Power Houdis, such as worn by Polestar crew, charging credits, as well as Google Nest Hub and Nest Mini bundles.
Read more: Hyundai will sell 9,500 NFTs for 417 per piece
Available to people in South Korea, the United States, and parts of Europe (Sweden, Norway, the Netherlands, Belgium, Germany, Switzerland, Austria, Denmark, Finland, the United Kingdom), gifts are region-dependent. Charging credit will be given to South Korean and European customers, whereas Google Bundle is for Americans.
To sweeten the pot a bit more, new customers will also receive a reward under the new referral program. European and South Korean customers will receive a local public charging credit valued at € 100 (current exchange rate 132,778 South Korean won / $ 107 USD). American customers will, in the meantime, receive the same Google Nest bundle as existing customers.
The system will work with the ability of owners to create a unique referral code within their Polyester account. It can be linked to a new customer’s account before ordering. After purchasing their car, customers will receive their gift.
“Our customers are the biggest advocates of EV adoption,” said Ingenlath “They have become the foundation of the polyester community, becoming brand ambassadors with great enthusiasm. We deeply value their ongoing commitment to the brand and want to reward them in a creative way. “